Smarter, smaller and faster. These three qualities have defined mobile devices since the first true smartphone (the iPhone 7) was first introduced over ten years ago. While these gadgets were initially used to perform basic tasks such as sending text messages and checking email, they have evolved at an incredible pace. They are now capable of streaming 4K HD videos, playing entertaining games and tracking your real-time location to within a few meters. While there are many reasons behind such advancements, online retailers are more interested in how they can be applied to more effectively market specific products and services. This translates to the website in question. Do you manage a mobile-responsive portal? Let us take a look at the significance of this technology as well as how you can encounter the best mobile-friendly e-commerce provider.
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Tapping Into a Growing Market Base
Mobile responsiveness is simply the ability for a website to display on a mobile phone in the exact same manner as if it were being accessed by a traditional device such as a laptop computer. There are several features which tend to define a mobile-friendly portal:
- All images load correctly.
- No elements are missing from a website page.
- The user can zoom in or out as required.
- Long scrolling is supported.
No longer are these qualities considered to represent cutting-edge web design features. They have become expected by your audience base. As a growing number of users are browsing pages and making purchases with the help of a smartphone, the importance of these traits should be extremely clear. The main problem is that many website owners are unaware how to make such changes. This is also why choosing the right ecommerce platform is critical.
Finding a Reliable E-Commerce Provider
An e-commerce provider can be envisioned as a large cargo ship that is capable of transporting your products to a distant shore. Your sales will depend upon how quickly the ship arrives and if your goods are able to remain safe during the journey. This is why it makes little sense to work with a third-party application that has been unable to meet the changing demands of the digital community. It should be clear that a mobile-friendly architecture is crucial here. However, there are other attributes which point to a worthwhile platform such as:
- 24/7 customer service if you have a question or a problem arises.
- Secure and reliable payment gateways.
- A user-friendly architecture that enables you to make on-the-fly changes.
- A guarantee of nearly universal uptime.
It is also a good idea to see what other customers (throughout Singapore as well as the global community) have had to say. Are they satisfied with the provider in question? Have they had any issues when implementing mobile-friendly changes to their website? Word of mouth is a powerful tool and it should never be taken for granted. You can then take your mobile-ready website to the next level.