Welcome to the definitive list of the Top 10 Mobile Game Developers of 2025! In this dynamic and ever-evolving industry, innovation and player engagement are key to success.
This year, we’ve seen some incredible achievements and groundbreaking strategies from the leaders in mobile gaming. From Tencent’s continued dominance with global blockbusters to Azur Games’ hyper-casual download records, each developer on this list has made a significant impact.
Join us as we dive into the success stories, revenue figures, and notable titles that define the top players in the mobile gaming world of 2025.
Table of Contents
1. Tencent
- 2024 Revenue: $6.2 billion (USD)
- Notable Titles: Honor of Kings, PUBG Mobile
Tencent, a global technology conglomerate founded in 1998, continues to reign supreme as the undisputed leader in the mobile gaming market. Originating as an instant messaging service provider, Tencent has strategically expanded its operations into a diverse range of sectors, including social media, e-commerce, cloud computing, and, most notably, online gaming. This diversified portfolio provides a robust foundation for its continued dominance.
Honor of Kings remains a crown jewel in Tencent’s portfolio, achieving the status of the highest-grossing mobile game globally in 2024. The game generated a remarkable $1.87 billion in revenue, with a notable 10% month-on-month increase in October 2024. This sustained success is attributable to a combination of engaging gameplay, strategic in-game events (such as the 9th-anniversary celebration), and the introduction of limited-edition cosmetic items (“skins”).
PUBG Mobile, another flagship title, also contributed significantly to Tencent’s revenue, generating $1.18 billion in 2024. While this represents a slight decrease compared to previous years, the game maintains a massive global player base, with 101 million downloads in 2024 (approximately 20% originating from China). Furthermore, PUBG Mobile boasts 25 million daily active users, with an additional 50 million playing the localized Chinese version, Game for Peace. Collaborations, like the PUBG Mobile x Dragon Ball Super event, are key to maintaing and expanding the player base.
Tencent’s overall gaming revenue for Q3 2024 experienced a 9% year-over-year increase, reaching approximately RMB 82.7 billion. This impressive growth is a testament to the company’s strategic partnerships, innovative marketing campaigns, and, crucially, the enduring popularity of its core titles.
Strategic Diversification and Global Reach:
Tencent’s dominance in the mobile gaming market is not solely reliant on individual game successes, but rather on a comprehensive strategy that encompasses diversified revenue streams, strategic global partnerships, and a keen understanding of player engagement. The company’s ability to leverage its vast resources and market reach across multiple sectors provides a significant competitive advantage, positioning Tencent for continued leadership in the ever-evolving mobile gaming landscape.
2. Azur Games
- 2024 Downloads: 1.4 billion
- Notable Titles: Stacky Bird, Dino Game
Azur Games, established in 2017, has quickly become a global leader in the mobile gaming space, particularly within the hyper-casual genre. The company’s portfolio, which also includes midcore offerings, boasts an impressive cumulative download count exceeding 4.5 billion.
In 2024, Azur Games demonstrated a commanding lead in overall downloads, a testament to the broad appeal of its hyper-casual titles. While precise download figures for individual games like Stacky Bird and Dino Game are not publicly disclosed, the company’s overall download performance underscores its market dominance in this segment.
A key strategic decision in 2024 was Azur Games’ focus on enhancing and iterating upon its existing portfolio, rather than relying solely on new game releases. This approach, characterized by continuous updates and player engagement initiatives, yielded significant results. Reportedly, some titles within Azur Games’ portfolio experienced revenue increases of up to 30% as a direct consequence of this strategy. This indicates a sophisticated understanding of the hyper-casual market, where player retention and long-term engagement are crucial for sustained success.
Strategic Differentiation: Azur Games’ success in 2024 highlights the viability of a business model centered on continuous improvement and player engagement within the hyper-casual space. By prioritizing optimization of existing titles, Azur Games has demonstrated a cost-effective and impactful approach to maximizing revenue and maintaining market leadership, a contrast to the new-release-heavy strategies often employed by competitors.
3. Scopely
- 024 Revenue: $1.96 billion (USD)
- Notable Titles: Stumble Guys, MONOPOLY GO!
Founded in 2011, Scopely has rapidly ascended to become a dominant force in the mobile gaming industry, showcasing a remarkable track record of over $10 billion in cumulative revenue. The company’s strategic approach centers on a combination of high-quality in-house game development and carefully selected partnerships.
While Stumble Guys remains a notable title in Scopely’s lineup, detailed revenue figures for this particular game are not publicly available. However, Q2 2024 saw some volatility in Stumble Guys‘ revenue stream, with a notable peak in early June. Scopely’s overall financial performance in 2024 was significantly buoyed by the extraordinary success of MONOPOLY GO!, which achieved a milestone of over $3 billion in revenue by mid-year.
Scopely’s 2024 trajectory was further defined by a series of strategic acquisitions and new game launches, strengthening its market position and expanding its diverse portfolio. A key element of Scopely’s competitive advantage lies in its data-centric approach to user engagement and game optimization. This emphasis on data-driven decision-making allows for rapid iteration and continuous improvement in player experience.
Strategic Insight: Scopely’s impressive financial performance, particularly the blockbuster success of MONOPOLY GO!, highlights the company’s adeptness at leveraging established intellectual property and executing highly effective monetization strategies. The combination of organic growth and strategic acquisitions positions Scopely for continued success in the dynamic mobile gaming sector.
4. NetEase
- 2024 Revenue: $1.67 billion (USD)
- Notable Titles: Identity V, Knives Out
NetEase, a cornerstone of the Chinese internet and gaming landscape since its founding in 1997, maintained its strong market position in 2024. The company’s diverse portfolio, encompassing both original IP and strategic collaborations (notably with Blizzard Entertainment for titles such as World of Warcraft in China), continues to be a key driver of revenue.
Identity V, while a significant title within NetEase’s portfolio, experienced some reported technical challenges in 2024, specifically intermittent network latency issues (“ping spikes”) impacting the overall player experience. While precise revenue figures for Identity V are not publicly disclosed, NetEase’s overall gaming division reported substantial growth, with a year-over-year revenue increase exceeding 11%. This growth is attributed to a combination of successful new title launches and sustained performance from established games.
NetEase’s strategic focus on international expansion is also proving fruitful, contributing significantly to its overall revenue growth and market presence. This suggests a deliberate effort to diversify revenue streams and reduce reliance on the domestic Chinese market.
Key Takeaway: NetEase’s robust performance in 2024 underscores the effectiveness of its diversified portfolio strategy and its commitment to international growth. While Identity V faced minor technical headwinds, the company’s overall financial results demonstrate resilience and a strong capacity for adaptation in the evolving mobile gaming market.
5. Dream Games
- 2024 Revenue: $1.46 billion (USD)
- Notable Titles: Royal Match
Dream Games, despite its relatively recent entry into the market in 2019, has swiftly established itself as a major player in the casual gaming sector, primarily through the phenomenal success of its flagship title, Royal Match. This title has not only captured a significant market share but has also redefined the benchmarks for success within the highly competitive match-3 genre.
Royal Match itself has been a financial juggernaut. In 2024 alone, the game generated $1.4 billion in revenue, representing a remarkable 56% year-over-year increase. This impressive growth is further underscored by the game’s widespread adoption, boasting over 300 million installations since its 2021 debut. Moreover, the game maintained a substantial active user base, with 33 million active users reported in 2023, indicating strong player retention and engagement.
The dominance of Royal Match is particularly striking within the match-3 subgenre; in 2024, it accounted for more than half of all in-app purchase (IAP) revenue generated by match-3 games, accumulating a total of $3.1 billion since its launch. This performance highlights Dream Games’ exceptional ability to innovate and excel within a well-established and fiercely contested category.
Strategic Focus and Implications:
Dream Games’ trajectory demonstrates the potential for significant disruption even within mature game genres. By focusing intently on a single, highly polished title, the company has achieved exceptional financial results and market penetration. This concentrated approach stands in contrast to the diversified portfolios or acquisition-driven strategies of some competitors, providing a compelling case study in the power of focus and execution.
6. Playrix
- 2024 Revenue: $1.66 billion (USD)
- Notable Titles: Gardenscapes, Homescapes
Playrix, a veteran of the mobile gaming industry since its founding in 2004, continues to demonstrate its enduring strength in the simulation genre. The company’s portfolio, anchored by the widely recognized titles Gardenscapes and Homescapes, consistently ranks among the top performers globally.
Gardenscapes, in particular, exemplifies Playrix’s ability to cultivate and maintain a loyal player base. In October 2024 alone, this title generated over $16 million in revenue, accompanied by more than 3 million new installs. The game’s sustained popularity is further evidenced by its high user rating – a 4.6-star average based on over 12 million player votes – a testament to its quality and engaging gameplay.
Playrix’s overall performance in 2024 reflects the effectiveness of its long-term strategy. With revenues surpassing $1.66 billion, the company’s success is directly attributable to its commitment to providing continuous updates and fresh content within its established titles. This approach fosters player retention and drives consistent revenue streams.
Strategic Longevity and Player Engagement:
Playrix’s model represents a compelling case study in sustained success within the mobile gaming landscape. Rather than chasing rapid expansion through new title releases or aggressive acquisitions, the company has focused on nurturing its existing properties and cultivating a dedicated player community. This approach, characterized by consistent engagement and high-quality content updates, underscores the importance of long-term player value and organic growth.
7. King
- 2024 Revenue: $1.44 billion (USD)
- Notable Titles: Candy Crush Saga
King, a name synonymous with casual gaming since its founding in 2003, maintains its prominent position in the industry, largely on the enduring strength of its iconic title, Candy Crush Saga. Acquired by Activision Blizzard in 2016, King has leveraged this partnership to further expand its reach and influence.
While precise revenue figures for Candy Crush Saga in 2024 are not publicly available, the game remains a perennial top-grosser within the casual gaming category. Its continued success is a product of King’s commitment to providing regular content updates and engaging seasonal events, keeping the gameplay experience fresh and appealing to its massive player base.
In 2024, King’s overall revenue reached approximately $1.44 billion. This financial performance underscores the effectiveness of the company’s strategic approach, which combines innovative marketing initiatives with a focus on maintaining player engagement through recurring in-game events. This strategy has solidified Candy Crush Saga‘s position as a leader in the casual gaming market and a reliable revenue generator for King.
Strategic Resilience and Brand Power:
King’s sustained success, largely driven by a single flagship title, demonstrates the remarkable power of brand recognition and a well-executed live-operations strategy. The company’s ability to maintain Candy Crush Saga‘s relevance and profitability years after its initial release is a testament to the enduring appeal of well-designed casual games and the importance of continuous player engagement. This contrasts with strategies reliant on rapid new game releases or acquisitions, highlighting the potential for long-term success through focused brand cultivation.
8. Supercell
- 2024 Revenue: $1.42 billion (USD)
- Notable Titles: Clash of Clans, Brawl Stars
Supercell, founded in 2010, has consistently distinguished itself in the mobile gaming industry through a unique organizational structure and a strong emphasis on community engagement. Known for hit titles like Clash of Clans and Brawl Stars, the company fosters innovation by empowering small, independent teams to develop and manage their games.
While specific revenue contributions from Clash of Clans and Brawl Stars are not publicly disclosed, Supercell maintained a steady overall revenue stream in 2024. This sustained performance is directly attributable to the company’s unwavering commitment to fostering a strong sense of community around its games and delivering regular, high-quality content updates.
In 2024, Supercell’s revenue held firm at approximately $1.42 billion. This financial stability reflects the effectiveness of its core strategy: prioritizing player engagement and long-term retention through consistent updates and active community management. This approach has allowed Supercell to maintain a strong and loyal player base across its portfolio.
Strategic Agility and Player-Centric Development:
Supercell’s operational model, characterized by decentralized decision-making and a focus on player feedback, represents a distinct approach within the mobile gaming industry. By empowering small teams and prioritizing community engagement, Supercell cultivates a sense of ownership and responsiveness that resonates with players. This player-centric philosophy, coupled with a commitment to ongoing game development, positions Supercell for continued success in a highly competitive market.
9. Cognosphere Pte. Ltd. (HoYoverse)
- 2024 Revenue: $1.32 billion (USD)
- Notable Titles: Genshin Impact
HoYoverse, the global brand of miHoYo operating under Cognosphere Pte. Ltd., has rapidly ascended to prominence in the mobile gaming market, primarily on the strength of its groundbreaking title, Genshin Impact. Launched in late 2020, Genshin Impact quickly captivated a global audience with its expansive open world, rich narrative, and engaging gameplay mechanics.
While specific revenue figures for Genshin Impact in 2024 are not publicly disclosed, the game continues to be a significant revenue driver for HoYoverse. Its sustained popularity is a direct result of the company’s commitment to delivering immersive storytelling, compelling character development, and regular content updates that keep players deeply invested in the game’s evolving world.
HoYoverse’s reported revenue of $1.32 billion in 2024 underscores the financial impact of Genshin Impact‘s success. This performance reflects the effectiveness of the company’s strategy, which centers on creating a deeply engaging and continuously expanding game world that fosters a strong sense of community and long-term player loyalty.
Strategic Focus on World-Building and Player Engagement:
HoYoverse’s success with Genshin Impact highlights the growing importance of immersive world-building and compelling narrative in the mobile gaming landscape. The company’s dedication to creating a rich, expansive, and ever-evolving game world, coupled with a strong emphasis on character development and player engagement, has established a new benchmark for success in the genre. This approach differentiates HoYoverse from competitors who may prioritize other aspects of game development, such as rapid iteration or genre diversification.
10. Gameloft
- 2024 Performance: Over 1.5 million daily downloads
- Notable Titles: Asphalt series, Modern Combat series
Gameloft, a long-standing presence in the mobile gaming industry since its establishment in 2000, maintains its significant market position through a diverse portfolio spanning multiple genres, including racing and action. This breadth of offerings allows Gameloft to appeal to a wide range of player preferences.
While precise revenue figures for individual titles like the Asphalt series and Modern Combat are not publicly available, Gameloft’s games consistently attract a substantial player base. This is evidenced by the company’s impressive download figures, exceeding 1.5 million downloads daily across its various titles and platforms.
Gameloft’s sustained performance in 2024 is attributable to its strategy of continuously updating and supporting its established franchises. This approach, focusing on player retention and engagement through ongoing content delivery, has proven effective in maintaining a high level of interest and activity across its diverse game portfolio.
Strategic Breadth and Sustained Engagement:
Gameloft’s approach stands out for its emphasis on genre diversification and consistent support for its existing titles. By offering a wide range of games and regularly updating them with fresh content, Gameloft successfully caters to a broad audience and maintains a high level of player engagement. This strategy, while less focused on blockbuster single-title success, provides a resilient foundation for long-term performance in the dynamic mobile gaming market.
Conclusion
This list reflects the competitive nature of the mobile gaming industry as of early 2025, showcasing developers who not only achieved impressive financial results but also engaged players with innovative content throughout 2024. From the continued dominance of established giants like Tencent and NetEase to the rise of newcomers like Dream Games and HoYoverse, the landscape of mobile gaming is dynamic and constantly evolving.
As we’ve seen, success in this industry can be achieved through diverse strategies: blockbuster titles, hyper-casual dominance, strategic acquisitions, or a laser focus on a single, highly polished game. What remains constant, however, is the importance of player engagement, community building, and a commitment to providing high-quality, evolving experiences.
The developers on this list have demonstrated these qualities, and their continued innovation will undoubtedly shape the future of mobile gaming in the years to come. We look forward to seeing what 2026 brings to this exciting and ever-changing world.